Leaving Stanford - Sun Changes Nasdaq Symbol
Sun Microsystems is changing its stock exchange ticker symbol from SUNW to Java. The new NASDAQ ID will be introduced August 27.
The abbreviation SUNW stands for "Stanford University Network Workstation" and has been the stock exchange symbol for the company's shares since it went public in 1986. Two of the three founders, Scott McNealy and Vinod Khosla, were students at Stanford University. In the meantime, many of Sun's products and projects revolve around the object-oriented Java programming language. Java has been a registered trademark of Sun Microsystems since 1995. "But SUNW represents the past, and it's not without a nostalgic nod that we've decided to look ahead." says Sun's CEO and President Jonathan Schwarz talking about the decision in his Blog. Thanks to the Internet, Java is now better known than the company name, Sun Microsystems, he says.
Schwartz thus views this as critical to the company's marketing strategy. In his opinion, the popularity of the business today is mainly due to its brands StarOffice, the Open Source variant OpenOffice, and the Java Internet technology. "This isn't about changing the company name" he makes clear, going on to add that "we are no longer simply a workstation company, nor a company whose products can be limited by one category - and Java does a better job of capturing exactly that sentiment than any other four letter symbol."
In the same context, Schwartz referred to cooperation with Google, which was announced just a few days ago.
Issue 191/2016
Buy this issue as a PDF
News
-
Nextcloud Announces Raspberry Pi-Powered Home Cloud Box
Innovative system adds a hard drive and Ubuntu Core to the RPi for an IoT hub.
-
Linus Torvalds Confirms the Date of the First Linux Release
Linux is two weeks younger than we thought!
-
End of OpenOffice?
The Apache Software Foundation considers retiring OpenOffice
-
Adobe Gives New Life to NPAPI Plugin for Linux
Adobe won’t kill the plugin in 2017
-
LinuxCon North America Convenes in Toronto, Canada
Linux Foundation's big event celebrates the 25th anniversary of Linux
-
Linux Turns 25
Linux has evolved from “won’t be a professional” project to one of the most professional software projects in the history of computers.
-
Mirantis Joins Hands with SUSE To Offer RHEL Support; Red Hat Not Happy
Competitors get in the game with RHEL without Red Hat
-
Linux on Windows 10 Poses a Security Risk
Security researchers have already notified Microsoft; some fixes are available
-
Mirantis to Refactor OpenStack Fuel for Kubernetes
The company is collaborating with Google and Intel to use Kubernetes as an engine for Fuel
-
Canonical Joins Document Foundation Advisory Board
The upcoming release of LibreOffice will be available as a snap package